Posted by Bill Oakes on January 31, 2012 · Comments Off on Coca-Cola Bets the Farm on Content Marketing: Content 2020
This is a great piece by Joe Pulizzi, founder of the Content Marketing Institute and SocialTract.
Instead of giving my own spin, please just take a read, and definitely watch the videos. Great stuff.
Filed under Content Marketing · Tagged with Content Marketing, Content Strategy
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